With the launch of the SmartFoxServer 3 challenge, we felt it was time to retire the outdated emblem — created over 15 years in the past — and provides SmartFoxServer a recent new look matching the visible id we already established with the Overcast challenge.
Now that the discharge date of SmartFoxServer 3 is approaching, the time has come to publicly unveil the brand new emblem, which brings a cleaner, extra trendy id that displays the evolution of our platform. Over the approaching months it should outline our on-line presence — from the web site to social media and past.
The key modifications we wished to realize are:
Icon
The outdated aggressive-looking fox with sharp angles and a obtrusive eye has been changed with a clear, flat/minimal illustration — softer, friendlier, and extra up to date.
Typography
The font moved from a heavy, ornamental show typeface with sturdy 3D drop shadows and gradients to a contemporary, geometric sans-serif. It’s a lot cleaner and extra readable. The 2-tone strategy is subtler than the outdated orange-to-red break up.
Shade Palette
The brand new palette makes use of hotter, extra muted tones — a sandy amber, burnt orange, and deep coral-red — that really feel extra refined.
Model new SmartFox, and entire new vibe. What do you assume?
