The Pokémon Firm is as soon as once more risking a poké-palava at a museum, with the announcement of a pop-up retailer at London’s Pure Historical past Museum promoting unique objects.
Again in 2023, a Pokémon collaboration was launched with Amsterdam’s Van Gogh Museum that includes six Pokémon work and a retailer promoting an unique Pikachu buying and selling card. But scalpers descended on the museum, ultimately resulting in 4 staff being suspended – one allegedly embezzled a field of playing cards.
Now The Pokémon Firm is transferring to London for its first pop-up in a UK museum, and it is all about evolution – and Pokémon’s thirtieth anniversary.
“There may be such an exquisite alignment between Pokémon and the Pure Historical past Museum – we’re clearly each large followers of the pure world and its evolution and variety,” mentioned Adam Farrar, director of business and customer expertise for the museum. “We hope this collaboration will spark pleasure and curiosity within the creatures round us, each on the planet of Pokémon and Earth.”
The shop will promote clothes, stationary, equipment, prints, and a brand-new unique plushie toy – it is a Pikachu hugging the museum, as under.
“Design inspiration has been drawn straight from the Pure Historical past Museum’s iconic constructing and structure, in addition to the gorgeous naturalist sketches that fill the Museum’s archives,” mentioned Mathieu Galante, senior director of licensing for Pokémon Europe. “We’re excited to be working with the Pure Historical past Museum to create this enjoyable pop-up retailer for followers of all ages.”
Observe, nevertheless, the pop-up is just not a Pokémon Centre.
What’s extra, in an try to stop scalping, free tickets shall be required to attend the shop. These shall be obtainable on-line from 1st October, however you may signal as much as be the primary to listen to.
The pop-up will run from twenty sixth January to twenty second March subsequent yr, with the product vary additionally that can be purchased on-line from the Pure Historical past Museum store from January – all purchases will help the museum’s charitable mission of supporting scientific analysis into the planetary emergency.
Some merchandise will moreover be that can be purchased from the Pokémon Centre UK official on-line retailer.
Let’s hope it would not trigger one other chaotic fiasco over unique objects, for which The Pokémon Firm has to apologise.
